'Although Service Design was still a relatively new field when I was a student, I knew right away it was a great fit for me. Music has always been my passion, and I see a lot of similarities between composing music and the work I do now. In both cases you follow a creative process, using your inspiration and creative thinking to make something worthwhile from scratch. Of course, there’s more to success than just inspiration and creativity. It’s hard work, too. You have to stay sharp and keep track of the latest trends and developments. These days, for example, service designers naturally keep the sustainability factor in mind, but we also consider the how, when, and why of product use.'

'As a Service Designer with Deloitte, you're involved in several stages of the development process. Let's say we want to develop a new application to facilitate the work of nurses in hospitals. The preliminary research is done on site by Deloitte. You visit the hospital to talk to the nurses and see them work. Your goal is to observe how they go through their decision-making processes and how they perform their duties. After all, how else would you know whether your application truly makes their job more efficient? We want to make a real impact. For me, perhaps the most enjoyable aspect of working at Deloitte is the diversity of what I spend my time on. Technology-related tasks obviously play a large role, but the impact on society is just as important. A recent project I worked on involved a major mobile provider. The project was about an infusion pump to administer liquid food to people who are unable to eat normally, for example due to throat issues. Patients can use the pump from the comfort of their home, as long as they register their own pump usage data. They need to record time of day and the volume of each liquid meal: crucial information to the nurses, doctors and dieticians treating the patient.'

'As a part of this project, we used an Internet of Things solution to send data directly to practitioners. When something's amiss, they can take immediate action – but that's not all. If any other issues occur, such as a tube not being properly connected, this information gets relayed as well. It means everyone can respond much faster when things go wrong. And since patients don't have to track and submit their own data, they can focus on their recovery, and can relax in the knowledge everything is being taken care of. I think joint projects like this are going to become much more common as time goes on. Cooperation is the way to make the world a better place.'

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